07.11.2025
This year, football fans collected a record-breaking amount of 192,154 euros in support of Estonian football through payments made with the LHV Football Card, marking a 16% increase compared to the previous year. The support funds will reach 141 football clubs across Estonia during November.
Kadri Kiisel, Chairman of the Management Board at LHV Pank, said that fans are contributing to their favourite clubs with increasing enthusiasm, setting new records with the LHV Football Card year after year. ‘This year, nearly 28,000 euros more was collected for clubs than last year, and it is impressive to see how daily purchases have turned into almost 200,000 euros in support. Every payment is like a fan waving a small flag in the colours of their club,’ she added. ‘Estonian football has a truly dedicated community, and we are proud to help amplify that strength.’
According to Anne Rei, General Secretary of the Estonian Football Association, the LHV Football Card provides solid support for clubs and serves as a unifying link for fans. ‘It is wonderful to see how the amount of support has been growing steadily for 14 years now. This is proof that small actions can grow into something great and lasting – something that helps clubs develop, train young players, and bring the football community together,’ Rei said. ‘In the past three years alone, more than half a million euros have reached clubs through the Football Card.’
In terms of clubs, Tallinna FC Flora fans contributed the largest amount, with 11,318 euros raised in support of the club through their purchases. They were followed by Tartu JK Tammeka (9,969 euros) and JK Tallinna Kalev (6,795 euros). Football fans also collected 20,379 euros for the Estonian Football Association over the year.
In total, there are 7,649 LHV Football Card users, directing their support to 141 clubs across Estonia.
The LHV Football Card is the official fan card of Estonian football, and LHV Pank pays 10 cents from purchases made with the card in support of the football club chosen by the cardholder. There is a 10% discount on full price tickets for the home games of the Estonian national team, and admission to the home games of the youth national teams is free of charge. The Football Card can also be ordered virtually.
Clubs with the highest amount of support raised in 2025:
- FC Flora Tallinn – 11,318.70 euros
- Tartu JK Tammeka – 9,969.70 euros
- JK Tallinna Kalev – 6,795.60 euros
- Nõmme Kalju FC – 5,812.90 euros
- FC Elva – 5,603.70 euros
- FC Nõmme United – 5,530.10 euros
- Viimsi JK – 5,494.60 euros
- Pärnu JK Vaprus – 5,202.90 euros
- Paide Linnameeskond – 4,653.20 euros
- Viljandi JK Tulevik – 4,428.40 euros
LHV has supported the Estonian Football Association and the national team since 2010.
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